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Thursday, February 13, 2003
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Panel says CEO should act as chief ethics officer
Corporate ethical issues begin with personal values, a panel of three area business leaders said at the first Dorothy Garrett Martin Delta Gamma Memorial Lectureship at TCU Wednesday evening.

The panel was comprised of Maribess Miller, a TCU graduate and partner at PricewaterhouseCoopers; Juan Muldoon, president of Bimbo Bakeries USA; and Daniel Feeham, CEO of Cash America.

The panel said a main problem dealing with ethics is that there are no clear-cut answers.

“No one sees themselves as unethical,” Miller said. “It’s one shade of right versus another shade of right.”

The solution to corporate ethics’ problems might be found in governance, the panel said.
“I’ve often said the CEO is the chief ethics officer,” Miller said.

Junior marketing and entrepreneurial management major Anna Phillips said she enjoyed the presentation.

“It brought a lot of good points to the table like the importance of core values,” Phillips said.

— Emily Baker

 

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