Standard Format
• Open Rate: $6.95 per column inch
• On-Campus Rate: $6.25 per column inch
• Minimum ad size = 3 column inches

Pick-Up Rate
Pick-up Rate: $5.75 per column inch

Run your ad on Tuesday at the regular rate of $6.95 per column inch and run the same size ad Wednesday, Thrusday, or Friday for only $5.75 per column inch.

You save 18% with the pick-up rate.

Discounts
*only one discount applies

Single ad
• Pay only $6.60 per column inch for any
single ad 31 inches or greater (1/4 page).
• Pay only $5.95 per column inch for
a full page ad.

Semester Volume Discount
Accumulate 160 column inches in a single semester and pay $5.95 per column inch for all ads bought during the semester.

Color Rates
Using Color in your ad will catch the readers eye, increase readership of your ad, and bring more customers to your business.

The Skiff offers you a wide array of color choices any day of the week.

One Spot Color: $85 per color
Full Color: $295

Classified Line Ads
Rates: 30¢ per word
40¢ per Bold word

• All classified ads are sold per word, per day.
• Classified ads must be paid in full at time of
placement. Checks, cash and credit cards are
accepted.
• Ads may be placed by phone during normal
business hours.
• No refunds are made for cancelled classifieds.

Crossword Sponsorship
Sponsor the Skiff’s daily crossword puzzle. The crossword is a popular section of the Skiff, and now you can have your name right next to it! You will get a 2 column by 2 inch space above the crossword, precedeed by “Today’s crossword sponsored by...”

Monthly price: $420.00
Call today for more information!

Special Sections
Each semester the Skiff publishes 10-11 special sections with a variety of themes. Each section is specially targeted to TCU students, follows a theme consistent with on-campus events, and utilizes spot color for our advertisers. You get the one or two pre-selected spot colors for a discounted price.

Themes have included:
• Back to School
• Student Discount Guide
• Homecoming
• Football Preview
• Parents' Weekend
• Guide to Fort Worth
• Valentine’s Day
• Crossword Book
• Graduation
• Orientation

Power Buy
The Metroplex College PowerBuy program offers an opportunity to advertise in 11 student newspapers throughout the Dallas-Ft. Worth-Denton area, while dealing with only one ad representative and only one bill.

Free Standing Inserts
Inserts run each week on Wednesdays. Deadline is two weeks prior to publication. Contract must be accompanied by two proofs of the inserts for approval. Inserts must reach publisher one week in advance.

Rate per thousand: $100
Number of inserts: 6000
Total cost: $600

Send inserts to:
Texoma Web Offset
1908 N. Weaver
Gainesville, TX 76241
940-665-6262